Talking Statues

March 10, 2010

Talking Statues was an interactive outdoor installation to celebrate the launch of Night at the Museum 2 on Blu-ray and DVD. Sitting side by side in Bond Street, Churchill and Roosevelt statues were brought to life, using live digital video effects and custom designed projection techniques.

Because the outdoor event was for one night only with no power supplies, a custom self contained projection system was designed that used portable batteries to run all of the technology.

Soundbytes from the script, written by Steve Coogan, could be triggered at any point, allowing TV presenters to interview the statues about their experiences. Churchill was particularly annoyed by the pigeons… It was a lot of fun, and a great event that attracted a lot of media attention and brought some of the wonder of Night at the Museum to life.

Role
Project management, UX

Length
2 weeks. Completed in 2009

Team size
Creative Director, Project manager, Designer, UX, 2xDevelopers, 3xInstall crew

Deliverable
PR stunt

Design process
Concepting, user testing, design refinements

Advertisements